How Should Chris Estimate How A Different Bid Amount Would Impact His Store’s Online Traffic?

 

 

How Should Chris Estimate How A Different Bid Amount Would Impact His Store’s Online Traffic?

 

  • Download campaign performance data
  • Check the “Diagnostics” tab in Google Merchant Center
  • Use the Bid Simulator tool
  • Review the benchmark cost-per-click (CPC) information in Google Ads
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