Which Bidding Option Is Best Suited For An Advertiser Focused On Branding Goals?

 

 

Which Bidding Option Is Best Suited For An Advertiser Focused On Branding Goals?

 

  • Viewable cost–per–thousand impressions (vCPM)
  • Cost per acquisition (CPA)
  • Effective cost–per–thousand impressions (eCPM)
  • Cost–per–click (CPC)
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