Which Default Traffic Source Dimensions Does Google Analytics Report For Each Website Visitor?

Which default traffic source dimensions does Google Analytics report for each website visitor?

  • Source and Medium
  • Campaign and Ad Content
  • Campaign and Medium
  • Source, Medium, Campaign, and Ad Content

Correct answer is:

  • Source and Medium

Which default traffic source dimensions does Google Analytics report for each website visitor?

Explanation: Source/Medium is a dimension that combines the dimensions Source and Medium. Examples of Source/Medium include google/organic, example.com/referral, and newsletter9-2014/email.

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